Sponsorship & Communications

Representing
Brands &
Rights Holders

A specialist agency delivering record-breaking sponsorship strategies, sales, and activation for the world's most ambitious clubs and brands.

Partnership Specialists
Brand Driven
Dynamic Thinkers
Revenue Generators
20+
Years Experience
Global
Market Reach
Sponsorship Strategy Sponsorship Sales Sports PR & Communications Event Management Sports Marketing Creative Services Record-Breaking Agreements International Mandates Sponsorship Strategy Sponsorship Sales Sports PR & Communications Event Management Sports Marketing Creative Services Record-Breaking Agreements International Mandates

Built on
Experience.
Driven by
Results.

Progress is a specialist sponsorship and communications agency representing brands and rights holders internationally. We sit at the intersection of commercial strategy and creative activation — with over two decades of experience delivering results that move the needle.

We've worked across every seat at the table: as sponsors, as agencies, and as rights holders. That perspective is our edge. We understand what every stakeholder needs, which means we build partnerships that actually work.

20+
Years in the industry
Global
Market reach
Both
Sides of the table
All
Stakeholder perspectives

Our Services

01
Sponsorship Strategy & Activation
Strategic counsel and end-to-end campaign delivery — on both sides of the table, across two decades. We design partnerships built to perform commercially and creatively.
02
Sponsorship Sales
Proven track record building and selling sponsorship packages globally — delivering record-breaking agreements for clubs and governing bodies. We operate as an extension of your team or as a standalone external sales force.
03
Communications
Sports PR, creative content, and media coverage combined with internal comms expertise for major organisations. We create campaigns that resonate externally and internally.
04
Event Management
From promotional tours and gala dinners to matchday activation and international tournaments — we have the expertise and infrastructure to execute at any scale.
05
Sports Marketing
Fan engagement, season ticket campaigns, membership drives, research and evaluation. We understand how sports audiences think and how to convert that passion into commercial outcomes.
06
Creative Services
Campaign creative, event branding, and complete visual identities. Visually impactful work that ensures every touchpoint delivers on your brand values across every channel.

Our Approach

01
Understand
We take the time to understand what success looks like for your brand or property — commercially, creatively, and strategically.
02
Strategy
We design a sponsorship or communications strategy that connects your objectives to the right audiences, assets, and partnerships.
03
Execute
We operate as an extension of your team — selling, activating, communicating, and managing events with precision at every stage.
04
Deliver
Measurable results. Record-breaking agreements. Campaigns that generate revenue and build lasting brand equity.
Ready to Elevate Your Sponsorship Strategy?
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